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Tag Archives: Deliberate Shopper

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Adapting to the Deliberate Shopper

Active Retailing, eCommerce, New Formats, New MetricsDeliberate Shopper

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    Beyond vaccines and lower case counts...what will it take to get shoppers back in physical stores in a big way in 2… https://t.co/w0JNVILJxX

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    RT @MarkAHeckman: Walmart agreed to sell U.K. grocery-store chain Asda to foucs its resources on its on-line platform https://t.co/hLjSboItjg via @WSJ

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Categories

  • Active Retailing
  • Category Management
  • eCommerce
  • New Formats
  • New Metrics
  • Uncategorized

Recent Posts

  • Adapting to the Deliberate Shopper
  • The Next Logical Step for Category Management
  • The Necessary Re-invention of Center-Store
  • New Competition Necessitates New Rules and New Metrics
  • A Place for Everything and Everything in its Place

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Amazon Buying Signal Deliberate Shopper New Formats One Click Purchase Trigger Shopper Centric Shopper Convenience Speed Time Trip Time

Contact the Authors

Dr. Herb Sorensen is an awarding winning, preeminent authority on  global shopping behavior and the author of the ”Inside  the Mind of the Shopper” book  series. Herb is also president and founder of Shopper Scientist, LLC.  Herb is an Adjunct Senior Research Fellow, Ehrenberg-Bass Institute, University of South Australia and Scientific Advisor, TNS Global Retail & Shopper Practice.

Mark Heckman is a retail industry veteran with broad experience based in a mix of retail marketing, loyalty marketing, store operations, brand partnerships, category management practices and consumer research.

Mark is a past member and chairman of the Food Marketing Institute’s Consumer Research Committee.

Click on Herb or Mark’s picture to send them a quick email message!

 

 

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